Five Bedroom Braemar Single Family Home SOLD!
On May 6th (2015) I became the second listing agent to this five bedroom single family home in Braemar located at 12833 Gentle Shade Drive. It had been listed for seventy days prior to my getting the listing. My initial observations of the first listing were not great. The photos were bad and most, never updated to show any improvements the owners had made through buyer feedback. The home I saw in person didn’t match the photos. The house looked so much better in person.
The other issue with the first listing were the show instructions. Appointment Only. Those are words that are the single biggest turnoff to Buyer Agents. It indicates a home that is going to be difficult to see. There was no mention of a lockbox or anything.
So when I took the listing I asked the owners if there was a reason they wanted appointment only showings and had no lockbox. They indicated the dog was in the house during the day, and they had no objection to a lockbox. In fact, they had one on the home with the previous agent, though no one would have known. So we came up with a plan to keep the dog in the unfinished area of the home to make showings easy on short notice. As for the photos, I spent a lot of time on the photos, and in particular, staging the biggest asset to the back yard…a hot tub.
We listed it for $475,000, which was $1,000 above the previous list price. I told the Sellers this number was a stretch, but with the improved marketing, if it was going to happen, we would know right away. The market feedback was the home was great, but for $450,000. But ten days in, we had a buyer that saw the potential and above $450,000. Today, June 17th (2015) that five bedroom home went to closing for $460,000. The Sellers only had to give $1,000 in closing cost assistance.
Chris Ann Cleland, Associate Broker-Licensed in VA
Long & Foster REALTORS®, Manassas VA